Navigating the Challenges of AI Adoption in Marketing AI is a disruptive technology in marketing with the potential to revolutionize decision-making processes, efficiency, and the quality of customer experiences. Its prospects of personalized experiences, campaign optimization, and data-centered insights indicate a new era in engagement efficiency. However, the adoption of AI in marketing faces several challenges that demand strategic solutions. For more such updates, follow us on Google News Martech News https://www.martechcube.com/news/