While it's definitely 2k23 mt a surprise when 2K announced a cover like this, particularly at the end of the game's rollout, the pattern of the game indicated that this could happen some day. With that being said the cover wasn't actually 2K's idea, it was J. Cole's. "Three and a quarter years ago when he dunk in one break of The All-Star Weekend Saturday Night, J. Cole said 'Ronnie I'd love to be in MyCareer and help think about the ideas around that."

Ronnie 2K tells Complex. "I collaborated with my team on bringing this project to the forefront, but it was appropriate to work with him. The moment we released that tease, everybody believed that it would turn out to be another basketball player...it allows us to experience the world of fashion, culture, and music and 2K is seated at the table now."

NBA 2K has evolved from simply another product that is hyped in the gaming industry. It's become a major cultural phenomenon with its integration of pop culture, music clothing, sneakers, and, of the course, basketball, has elevated the franchise to levels have not been matched by any other game. In its most recent edition, NBA 2K23, the game made history after announcing J. Cole as the first ever rapper to grace the cover of NBA 2K with the Dreamer Edition. While it's certainly a surprise that 2K had a cover of this at such a late stage in the launch, the pattern of the game's own design may have hinted at this happening some day. However, this wasn't even 2K's idea. It Buy nba 2k23 mt coins came from J. Cole's.