The online video platforms market enables creation, publishing, and distribution of video content across multiple devices through video hosting and sharing. Video platforms allow streaming of live and on-demand videos while providing capabilities for content management, creation of custom playlists, content analytics, digital rights management, and monetization through advertisements. Major advantages include cloud storage and management of video content, scalable video hosting infrastructure, usage analytics insights, and global distribution reach. With the proliferation of smartphones and high-speed internet, consumption of online videos through social media platforms, OTT services and websites is growing exponentially.

Global Online Video Platforms Market is estimated to be valued at USD 10.11 Bn in 2024 and is expected to reach USD 38.45 Bn by 2031, growing at a compound annual growth rate (CAGR) of 21.1% from 2024 to 2031.
Key Takeaways
Key players operating in the online video platforms are Brighthove Inc., Endavo media,, Frame.io, Inc., Akamai Technologies, Limelight Networks, Media Melon Inc., Wistia Inc., SpotX, Inc., Panopto, Kaltura Inc, Comcast Cable Communications Management, LLC, Longtail Ad Solutions, Inc., Ooyala Inc. These players are focused on expanding their global footprint and enhancing their video distribution and platform capabilities.

Growing consumption of Online Video Platforms Market Trends across different demographic segments such as youth, families and professionals has bolstered demand for high-quality and engaging online video experiences. Particularly, live video streaming of sports, entertainment and news events has witnessed significant rise on digital platforms.

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