The soaring number of government regulations and incentive programs being implemented in several countries all around the world for promoting patient-centric treatment procedures and care are the major factors propelling the demand for patient engagement solutions across the globe. The rising internet penetration, ballooning number of smartphone users, and development of 3G and 4G spectrums have improved the mobile platform capabilities and allowed them to offer healthcare services, and this has significantly boosted the development of patient engagement solutions. Furthermore, the adoption of value-based programs leads to enhanced health outcomes and patient satisfaction and lower healthcare costs.
The patient engagement solutions are adopted for a wide array of applications —home health management, health management, financial health management, and social and behavioral management. Out of these, the usage of patient engagement solutions for home health management is predicted to increase at the highest rate in the coming years. Patient engagement solutions are adopted in various therapeutic areas, such as women’s health, mental health, fitness, and chronic diseases, including cancer, cardiovascular diseases, obesity, and diabetes. The adoption of patient engagement solutions was found to be the highest in the treatment procedures of cardiovascular diseases in the last few years, as they are the world’s largest killer.
Patient engagement solutions are deployed via three types of delivery methods — web-based, on-premises, and cloud-based methods. Out of these, the cloud-based delivery mode of patient engagement solutions is expected to observe the highest demand during the forecast period. This is mainly attributed to the fact that the cloud-based delivery mode is much more secure and safer than the other delivery modes and exhibits the highest compliance level with the Health Insurance Portability and Accountability Act (HIPAA).
Globally, North America registered the highest adoption of patient engagement solutions during the historical period. This is credited to the presence of a huge number of healthcare information technology (HIT) solution providers, rising incidence of chronic diseases, and the existence of well-developed healthcare infrastructure, in the region. The patient engagement solutions market is expected to exhibit rapid growth in the Asia-Pacific (APAC) region in the immediate future, owing to the rising public awareness about patient engagement solutions and the increasing incidence of chronic diseases, in the region.
Therefore, it can be concluded that due to the rising prevalence of chronic diseases and the burgeoning need for enhanced patient care solutions, the demand for patient engagement solutions will increase tremendously throughout the world, in the coming years.