Neobanks are financial institutions that digitally offer a wide range of banking and financial services. Neobanks operate exclusively online without any physical infrastructure. Neobanks rely on the use of fintech to provide banking services. Neobanks typically provide all the major services traditional banking institutions offer, such as savings and checking accounts, credit cards, payment,t and fund transfer services, vehicle and personal loans, mortgages,s and investments, and insurance products. Due to their lack of physical presence, neobanks typically have lower operating costs. Therefore, they can offer many banking services at lower charges than traditional banks. With increased digital penetration and cheaper internet services, neobanks are becoming increasingly popular as an alternative to traditional banks and financial institutions.
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Market Dynamics
The neo-banking demand is mainly driven by the global demand for simplified banking services. Cybersecurity and data privacy concerns are key factors in limiting this market's growth. Increasing global demand for simplified banking services.Growing dissatisfaction with traditional banking services is being observed globally. The dissatisfaction is more acute in developed regions such as North America and Europe. People face various hindrances in accessing traditional banking services. The cumbersome account opening process and hefty service charges lead to high customer dissatisfaction. Furthermore, traditional banking loans and other credit facilities are often exploitative and predatory, with high-interest rates, hidden charges, and unethical debt collection methods.
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Segment Analysis
The global neobanking market is segmented into account type, service, application, and region. The neo-banking market by account type is further segmented into a business account and savings account. A savings account is leading in this segmentation since it is the most widely adopted neo-banking account type. Neobank's savings account offers many advantages for consumers over a traditional savings account. The consumer cannot maintain a balance within the account, whereas traditional banks have a minimum balance requirement. Furthermore, savings account-related services such as issuing debit cards and checkbooks are offered at modest and nominal rates instead of the hefty charges of traditional banks.
Competitive Landscape
The global neobanking market is competitive due to the availability of various neo-banking services that cater to different consumer requirements. Some major players contributing to growth in the market are Atom Bank PLC, Monzo Bank Ltd, SoFi Technologies, Inc., Nu Pagamentos S.A, Revolut Inc., Tinkoff Bank, N26 GmbH, Ubank, Fidor Bank and WeBank Co., Ltd. The players in the global neobanking market adopt several growth strategies such as launching new banking services, regional and global expansion, collaborations, and government tie-ups to contribute to the growth of the industry.
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