China is expected to be a booming market for acne and atopic dermatitis dermo-cosmetics products over the forecast period (2019-2026), as Chinese consumers are willing to pay for branded or premium products and are less price sensitive. The major players are dominating the personal care products market in China, with the majority of three being foreign brands. The three largest sellers in China currently are Procter and Gamble, L’Oreal, Galderma SA, and Pierre-Fabre SA. This trend is also reflected in domestic production, with over 80% of products produced via foreign-owned or joint ventures.
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Market Dynamics
. launched a digital skin diagnostic technology for consumers. This development was possible owing to the acquisition of augmented reality and artificial intelligence entity, Modiface Inc.announced a strategic investment in Cathay Innovation, a global venture capital fund founded to support entrepreneurs engaged in the sustainable transformation of the world through technology. With this transaction, L'Oréal strengthens its connection to the beauty tech startup ecosystem, particularly in China, the group's second-largest market, and a pioneer in digital innovation.
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Segment Analysis
The market for cleansers is growing in China due to emerging trends, that have a direct impact on the dynamics of the facial cleanser industry, such as the use of hyaluronic acid and retinol for anti-aging and anti-acne properties, micellar waters for water management, cannabis skincare as antioxidants, and probiotic skincare for delivering good bacteria to the skinAccording to a study conducted female respondents express a preference for the use of highly specialized skincare products that can solve specific problems. The respondents with higher household incomes are more inclined to use highly specialized skincare products. According to this study, 68% of the females in the country uses cleanser daily as an essential product.
Competitive Landscape
Johnson & Johnson, L'Oreal S.A., Procter & Gamble Co., Galderma SA, Pierre-Fabre SA, LA PRAIRIE, Proya Cosmetics Co., Ltd., Marubi Biotechnology Co., Ltd., Beijing Dabao Cosmetics Co., Ltd.
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