Mechanical Keyboard Market

Mechanical keyboards are used in most computers, but their application in gaming provides huge market traction. Besides, large advances in wired and wireless mechanical keyboard technologies are major driving forces behind the market growth. With growing uses of mechanical keyboards among professional gamers, commercial and personal users, the market is expected to climb up pervasively towards further heights. 

According to Market Research Future, the global mechanical keyboard market is projected to perceive phenomenal growth by 2027, growing at a striking CAGR during the forecast period (2020 – 2027). Other factors bolstering the market growth include the flourishing consumer electronics industry and gaming sectors worldwide. Advancements in mechanical keyboard technology are enabling its use for increasingly widespread applications.

Benefits of Mechanical Keyboards over Traditional Membrane Keyboards Drive Market Sales

Mechanical keyboards have a longer life and allow the accuracy in the typing that helps boost the typing experience. Further, these keyboards also offer quick repair and replacement of switches that add convenience and cost-effectiveness, driving their adoption among various users. 

In addition, mechanical keyboards respond to key switches rapidly, enhancing overall functionality compared to membrane keyboards. Leading industry players facilitate products across multiple distribution channels. Rapid developments of distribution channels extend the presence of mechanical keyboards in the global market. 

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High Investment Requirements Hinder Market Growth

Scoring a mechanical keyboard with a unique 75 % layout, machined aluminum case, and a keystroke-dampening gasket-mounted plate design normally requires huge investments. Also, developing a very expensive custom build or paying into a crowd-sourced keyboard takes months or years for production. Resultantly, high costs and complex designs of mechanical keyboards are major factors hindering the growth of the market.

Mechanical Keyboard Market - Segments

The market is segmented into product types, technologies, applications, and regions. The product type segment is sub-segmented into tactile switches, clicky switches, linear switches, and others.

The technology segment is sub-segmented into wired mechanical keyboards and wireless mechanical keyboards. The application segment is sub-segmented into professional gamers, commercial, and residential. The region segment is sub-segmented into Asia Pacific, Americas, Europe, and rest-of-the-world.

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Mechanical Keyboard Market - Regional Analysis 

The Asia Pacific region dominates the global mechanical keyboard market. Factors such as the vast base of major mechanical keyboard providers and manufacturers impact the regional market growth positively. Besides, the region has long been attracting foreign investors with its raw material advantage and the availability of cost-competitive workforces. This, as a result, influences the region's mechanical keyboard market share.

Furthermore, vast R&D investments for innovative product developments, rising numbers of professional gamers, and the wide adoption by rising numbers of gaming enthusiasts propel the mechanical keyboard market size. Japan, India, China, and South Korea are the leading markets for mechanical keyboards. 

Global Mechanical Keyboard Market - Competitive Landscape 

Characterized by the presence of several well-established players, the global mechanical keyboard market appears to be highly competitive. These players incorporate acquisition, collaboration, partnership, expansion, and technology launch to gain a competitive advantage and maintain their position in this market. Some other strategies adopted by industry players include greater commercialization of their products and promotion initiatives through trade exhibitions and increased collaboration.

Major Players: 

Players leading in the global mechanical keyboard market include Razer Inc. (US), Corsair (US), Lenovo (US), ROCCAT GmBH (Germany), SteelSeries (Denmark), Rapoo Corporation (China), HP Development Company, LP (US), Dell (US), Logitech (Switzerland), and A4TECH (Taiwan), among others.

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